While summer will soon come to an end – here in sunny Queensland, the season to hit the beach never stops!
As temperatures and UV levels continue to soar well into autumn, Cancer Council Queensland is calling on locals to get in quick for their last chance of securing the limited edition, true-blue cockatoo Ugly Xmas Rashie before it flies away for another year.
The iconic Ugly Xmas Rashie is the ugly staple everyone needs to help protect their skin from the sun in Queensland all year round.
Cancer Council Queensland CEO Ms Chris McMillan said the rashie – Australia’s answer to the Ugly Xmas Sweater – was a fun way to stay protected.
“Although summer is coming to an end – the Ugly Xmas Rashie can live on with every beach outing or pool activity,” Ms McMillan said.
“With Queensland being the skin cancer capital of the world, it’s imperative we do all we can to reduce our skin cancer risk.
“We are lucky to have great weather in Queensland that sees us leading an outdoor lifestyle well into autumn and winter, but it is crucial we remain SunSmart even when the temperature starts to cool.
“Sun protection is needed whenever the UV reaches 3 or above – unlike our southern counterparts, Queensland reaches above that level all throughout the year.
“The majority of skin cancers are a direct result of over-exposure to UV radiation – every day when we expose ourselves to the sun without protection, we are putting ourselves at risk of developing skin cancer in later life.
“So, continue the trend during autumn by slipping into something ugly – your skin will thank you for it!”
Ms McMillan further encouraged people to wear a hat, some sunscreen, a pair of sunglasses and seek shade when they can, in addition to wearing protective clothing.
More than 3660 people are diagnosed with melanoma in Queensland each year.
Ms McMillan added every sale from the Ugly Xmas Rashie would help support Cancer Council’s vital work in research, prevention and support services.
“When you purchase an Ugly Xmas Rashie, not only will you be stylishly safe from the sun, but you’ll know you’ve supported those in need,” she said.
“Funds and support from initiatives like the Ugly Xmas Rashie enable us to be there for all Australians affected by cancer every minute, every hour, every day.”
The Ugly Xmas Rashie can be purchased online from www.uglyxmasrashie.com.au.
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