Take on women’s cancers with a tap of your smartphone

Whether it’s a Samsung, iPhone 4, 5 or 6, Nokia, Google or HTC, Cancer Council is calling on all smartphone users to unite in pink in support of Pink Ribbon Day, Monday October 27!

Queenslanders are invited to take on women’s cancers through a new Pink Ribbon mobile site at pinkribbonday.mobi.

The mobile site allows Queenslanders to add the Pink Ribbon Day date to their calendar, find the nearest stall on the day, donate online, or call Cancer Council Queensland directly.

Cancer Council Queensland spokesperson Katie Clift said supporting the 3900 Queensland women diagnosed with breast or gynaecological cancer this year had never been easier.

“A quick tap on your smartphone allows you to show your social network that you care about beating cancer, inviting them to participate in Pink Ribbon Day or Pink Ribbon fundraising this month,” Ms Clift said.

“Pink month is one of our state’s most iconic fundraisers to support the one in six Queensland women who will be diagnosed with women’s cancer in their lifetime.

“Getting involved this year is easy – visit our mobile site and visit one of our stalls on Pink Ribbon Day to buy some merchandise and make a donation toward the cause.

“While purchasing a pen, scarf, water bottle or bunch of flowers may seem like a simple gesture, every donation brightens the life of someone diagnosed with cancer by funding vital cancer research, prevention programs and patient support services.”

The Pink Ribbon Day mobile site is accessible via smartphone at pinkribbonday.mobi and via Facebook.

This year Cancer Council Queensland aims to raise $2.35 million through Pink Ribbon Day and Pink Ribbon Fundraising events.

Nearly 44,000 Queensland women are alive today after a diagnosis of women’s cancer in the past 25 years, and at least 10 Queensland women are diagnosed with breast or gynaecological every day.

Unite in pink this October – buy pink, register to host a Girls’ Night In or Pink Ribbon Fundraiser, donate or volunteer on Pink Ribbon Day – Monday October 27.

More information is available via pinkribbon.com.au or 1300 65 65 85.

More information about Cancer Council Queensland is available via cancerqld.org.au or 13 11 20.


For more information or interviews, please contact:

Katie Clift, Executive Manager, Media and Spokesperson, Cancer Council Queensland

Ph: (07) 3634 5372 or 0409 001 171