#themarchcharge – see your selfie on a Brisbane billboard!

Cancer Council Queensland is giving all running enthusiasts, fitness fanatics, health nuts, team players, workplaces, friendship groups and families taking part in The March Charge the chance to take selfies to the next level – by taking over a billboard.

Cancer Council Queensland’s new campaign, The March Charge, invites Queenslanders to sign up and run as many kilometres as possible during the month of March to help obliterate cancer.

In an effort to pump up support and competition, the charity has partnered with GOA Billboards to showcase snaps submitted by participants. Simply post on Instagram and hashtag #themarchcharge and your picture could take over big screens across Brisbane anytime from February 23 to March 2.

Cancer Council Queensland spokesperson Katie Clift encouraged all participants to submit their selfies for a chance to feature on billboards in Ipswich, Fortitude Valley, Newstead, Kangaroo Point and the ICB.

“Let’s pump up competition and cheer each other on by sharing our snaps,” Ms Clift said.

“By taking part in The March Charge you’re reducing your cancer risk while supporting others impacted by the disease.

“The selfie board will allow us to celebrate our commitment to beating cancer and to cheer on all our dedicated competitors.

“The March Charge is a personal challenge – not a race or event – that will allow you to tackle cancer head on while boosting your own health.

“Being physically active decreases your risk of developing cancer, improves cardiovascular fitness, maintains bone mineral density and reduces stress.

“By taking on The March Charge, we’ve only got good things to gain! Unite in the spirit, enlist in the charge and push one third further, faster, harder to obliterate cancer once and for all.”

Cancer Council Queensland recommends all Queenslanders participate in 30 to 60 minutes of physical activity every day to reduce cancer risk.

Investing in just 30 minutes of moderate intensity exercise every day is good for your health, and 60 minutes can reduce your risk of developing cancer.

Evidence also suggests the more exercise you do, the lower your risk of cancer – especially if it’s more vigorous physical activity.

The March Charge is flexible – runners can run as far as they want, where they want and when they want, sharing their progress across the month online and raising funds for the cause.

Queenslanders can enlist free for the March Charge now, nominating the kilometres they want to run in their own time and own way at themarchcharge.com.au.

Registrants can smash social media feeds by sharing their progress online and raising funds throughout the month.

More information about Cancer Council Queensland is available via Cancer Council’s 13 11 20 or cancerqld.org.au.

For radio interviews, please contact:
Katie Clift, Executive Manager, Media and Spokesperson, Cancer Council Queensland
P. (07) 3634 5372 M. 0409 001 171

For more information, please contact:
Kim Ryan, Senior Media Specialist, Cancer Council Queensland
P. (07) 3634 5239 M. 0488 015 702