In a Cancer Council first, the trusty smartphone will get users app happy about Daffodil Day, one of the state’s most iconic fundraisers this Friday August 22.
Queenslanders are invited to show they care about beating cancer by uploading a photo to a new Daffodil Day mobile site at mydaffodilpin.mobi. Users can share their daffodil-themed snap on social media using the hashtag #mydaffodilpin.
The mobile site also allows Queenslanders to add the Daffodil Day date to their calendar, find the nearest stall on the day, donate online, or call Cancer Council Queensland directly.
Cancer Council Queensland spokesperson Katie Clift said the mobile site was a fun way to get Queenslanders engaged in Daffodil Day.
“Taking a snap and uploading your photo in the centre of a daffodil makes for a fun social media post!” Ms Clift said.
“A quick tap on your smartphone allows you to show your social network that you care about beating cancer, inviting them to participate in Daffodil Day on August 22.
“Daffodil Day is one of the state’s most iconic fundraisers growing hope for better treatments, hope for more survivors and hope for a cancer free future.
“Getting involved this year is easy – visit our mobile site, upload your pic, and visit one of our stalls on Daffodil Day to buy some merchandise and make a donation toward the cause.
“While purchasing a pen of bunch of yellow flowers may seem like a simple gesture, every donation brightens the life of someone diagnosed with cancer by funding vital cancer research, prevention programs and patient support services.”
In Queensland, 24,000 people will be diagnosed with cancer this year, and 8000 will die from the disease.
This Daffodil Day, Cancer Council Queensland hopes to raise $1.7 million to support its vital work in cancer research, education and patient support services.
The Daffodil Day mobile site is accessible via smartphone at mydaffodilpin.mobi, and through a range of health and lifestyle apps.
Cancer Council Queensland is an independent, community-based charity, the achievements of which are made possible by the generosity of Queenslanders.
More information is available at www.daffodilday.com.au, www.cancerqld.org.au or Cancer Council helpline 13 11 20.
For more information or interviews, please contact:
Katie Clift, Executive Manager, Media and Spokesperson, Cancer Council Queensland
Ph: (07) 3634 5372 or 0409 001 171