A national newspoll survey has revealed Queenslanders class tea as an all-time favourite beverage – with regular black reigning as tea of choice, and most connoisseurs preferring to sip their favourite brew out of a mug.
The Cancer Council Australia’s Biggest Morning Tea Newspoll survey, conducted nationally among adults aged 18-64, found a whopping majority of Queensland tea drinkers (80 per cent) class tea as one of their favourite drinks, to be enjoyed with friends (77 per cent) or as a comfort during times of stress (81 per cent).
Regular black tea tops the preferred list (61 per cent), followed closely by English Breakfast (51 per cent), and 61 per cent drink tea at least once a week.
Survey findings also show 70 per cent of Queensland tea drinkers prefer a hot cuppa from a mug over anything else.
Cancer Council Queensland spokesperson Katie Clift said the Australia’s Biggest Morning Tea Newspoll was a timely reminder that Queenslanders can make every cup count in the fight against cancer.
“It’s great to see that tea still reigns as a beverage of choice across Queensland, and what a great excuse that is to make every cup count this May 22 – for Australia’s Biggest Morning Tea!” Ms Clift said.
“Every cup of tea can make a big difference to the lives of thousands of Queenslanders who are affected by cancer through our annual Australia’s Biggest Morning Tea fundraiser.
“We have seen huge advancements in treatment, as well as significant improvements in survival rates with the help of morning tea hosts for the past 21 years, but there is still more to be done.”
This year Cancer Council Queensland aims to recruit 6700 morning tea hosts to help raise $2.5 million towards their life-saving work into cancer research, education and patient support services.
Ms Clift said there’s never been a better excuse to switch the kettle on, tee up your friends, family and workmates and help tip the balance in the fight against cancer.
“Whether it’s a simple morning tea with workmates, a high tea with friends or a school bake sale, you’ll be helping the one in two Queenslanders who will be diagnosed with cancer by age 85,” she said.
The official Australia’s Biggest Morning Tea date is Thursday, May 22 but events can be hosted anytime throughout May or June.
All you need to do is sign on to host an event and start planning! Visit www.biggestmorningtea.com.au or call the Fundraising Hotline on 1300 65 65 85 to find out more.
All funds raised from Cancer Council’s Australia’s Biggest Morning Tea support Cancer Council Queensland’s vital work in cancer research, education programs and patient support services.
Cancer Council Queensland is an independent, community-based charity, the achievements of which are made possible by the generosity of Queenslanders.
For more information about Cancer Council Queensland visit www.cancerqld.org.au or call the Cancer Council Helpline 13 11 20.
For interviews, please contact:
Katie Clift, Executive Manager, Media & Spokesperson P. (07) 3634 5372 M. 0409 001 171
For more information, please contact:
Kim Ryan, Senior Media Advisor, Cancer Council Queensland P. (07) 3634 5239 M. 0488 015 702
Newspoll key findings:
• 40 per cent of Australians aged 18-64 drink tea at least once per day
• 67 per cent of Australians drink tea once per week or more
• 36 per cent of men enjoy tea at least once per day, while 43 per cent of women enjoy tea at least once per day
• 65 per cent of men enjoy tea at least once per week, while 69 per cent of women enjoy tea at least once per week
• Australians who drink tea every day drink an average of 2.9 cups per day
• Older Australians are the biggest tea drinkers by age, with 50-64 year olds drinking an average of 3.2 cups per day, while 18-24 year olds drink on average 2.4 cups per day
Types of tea
• Regular black tea is the most common tea drank among Australians ( 62 per cent), with English Breakfast Tea and Green coming in joint second (45 per cent each) of the teas measured
• Green Tea was the most popular tea amongst 18-34 year olds ( 56%), while 35-49 year olds and 50-64 year olds prefer a simple black tea (63 per cent and 72 per cent respectively)
Drinking tea with friends
• When provided with a list of well-known people, Australians said they would most like to have a cup of tea with was Hugh Jackman, followed by Prince William and Kate
• Australians would rather have a cup of tea with Hugh Jackman than Tony Abbott
• 75 per cent of Australian tea drinkers enjoy a cup of tea with friends
• The tea party of choice for Australians is a high tea with all the trimmings (30 per cent), followed by a garden tea party (20 per cent)
• 72 per cent of Australians prefer to drink their tea in a mug rather than a tea cup and saucer or fine china
• 70 per cent of Australian tea drinkers look forward to their morning tea
• 78 per cent of Australians would classify tea as one of their favourite drinks. This is consistent across age ranges
• Over half (54 per cent) of Australian tea drinkers drink tea for health reasons
• 18-34 year olds are more likely to drink tea for health reasons than any other group (61 per cent)
• Over half of Australians (54 per cent) believe it is important that the tea they drink is grown and produced in Australia