Cancer Council is gearing up to turn Queensland yellow next month and celebrate 31 years of the state’s most iconic campaign, Daffodil Day!
Cancer Council Queensland will celebrate the fundraising campaign during the entire month of August, with the official Daffodil Day date falling on Friday, August 25.
Cancer Council Queensland CEO Ms Chris McMillan encouraged Queenslanders to save the date and prepare to show their support.
“Daffodil Day is one of Queensland’s most iconic events, bringing hope and joy into the lives of locals affected by cancer,” Ms McMillan said.
“The daffodil is the international symbol of hope – with every daffodil sold, we can reach out and support all Queenslanders, all cancers.
“We’re calling on communities right across the sunshine state to show they care in 2017 by wearing a pin for someone they know or volunteering to sell daffodils locally.
“Each year more than 800,000 daffodils are sold by hundreds of volunteers, raising lifesaving funds and support for a cancer free future.”
This year more than 2500 volunteers are expected to staff more than 280 volunteer sites across the state during the week of Daffodil Day, turning Queensland into a sea of yellow.
“More than 27,000 Queenslanders will be diagnosed with cancer this year and around 8700 will die from the disease – we need to do all we can to support those affected,” Ms McMillan said.
“Locals can get involved and show they care simply by making a donation, or giving a few hours of their time to volunteer.
“Volunteer to sell fresh daffodils and merchandise at a local site around Daffodil Day, or buy a pin or Dougal Bear to support those affected.
“Together, let’s turn Queensland yellow to make a difference in the fight against cancer.”
Cancer Council Queensland hopes to raise 1.4 million during August and on Daffodil Day.
To find out more about Daffodil Day, volunteer or buy merchandise, visit daffodilday.com.au or call 1300 65 65.
For more information or interviews, please contact:
Senior Media Advisor,
Cancer Council Queensland
Phone: (07) 3634 5171
Mobile: 0488 015 702