Coles celebrate two decades of growing hope at the checkout

This year, Cancer Council and Coles are celebrating 20 years of growing hope for Aussies impacted by cancer through the charity’s iconic Daffodil Day campaign.

Cancer Council is calling on Queenslanders to make the occasion count, by stocking up on hope next time they’re picking up their fruit and veg.

In the lead up to Daffodil Day (August 28), Coles and Coles Express will invite customers to raise funds for Cancer Council Queensland’s vital work in patient support services.

Cancer Council Queensland spokesperson Katie Clift said by supporting Cancer Council’s Daffodil Day at Coles and Coles Express, the charity could impact the lives of more Queenslanders.

“It’s never been more important for us to do what we can to help Queenslanders affected – we can make a big difference this Daffodil Day with a little of our time and just a few of our dollars,” Ms Clift said.

“Next time you stock up on your groceries at Coles, make sure you donate a few dollars or buy some Daffodil Day merchandise to show you care about beating cancer.

“This vital funding will help us continue providing patients with no-cost accommodation at our six statewide lodges, as well as offering our free Cancer Counselling Service to all Queenslanders affected by cancer.

“The generosity and support of corporate partners like Coles and Coles Express brings us a step closer to our goal of a cancer free future.”

More than 25,000 Queenslanders will be diagnosed with cancer this year alone, and around 8000 will die from the disease.

Over the past two decades, Coles has raised a blooming $20 million for Cancer Council nationally through Daffodil Day, with proceeds directly benefitting local cancer support services in each State and territory.

Coles Sate General Manager Paul Bradshaw encouraged the Queensland community to get behind Daffodil Day and help make a difference to the thousands of people who are touched by cancer across the State each year.

“With some many Australians affected by cancer, we’re proud to continue our support of Daffodil Day and hope we can contribute to Cancer Council’s mission to help people with cancer any way they can,” Mr Bradshaw said.

“Last year, we saw Coles teams and customers in Queensland raise an incredible $487,000 towards a total of $2.8 million for Daffodil Day which was a record for the campaign, and we are aiming to beat this in 2015.”

Cancer Council Queensland hopes to raise $1.7 million this Daffodil Day, while nationally, the campaign aims to raise $8.5 million to fund vital cancer research, prevention programs and support services.

Cancer Council Queensland is an independent, community-based charity, the achievements of which are made possible by the generosity of Queenslanders.

More information about Cancer Council Queensland is available at or Cancer Council’s 13 11 20.

For more information or interviews, please contact:

Katie Clift, Executive Manager, Media and Spokesperson, Cancer Council Queensland

Ph: (07) 3634 5372 or 0409 001 171